Research and Reports
NACAC’s research and reports offer insights, data, and context on various topics in college admission counseling.
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State of College Admission Report
For the last two decades, NACAC’s State of College Admission report has been a key source of college admission trend data. For 2023, the report has been redesigned as an online interactive tool that will be updated throughout the year.
State of College Admission
The reinvented State of College Admission report Welcome to the new and improved State [...]
School Counseling: Caseloads and Responsibilities
During the 2021-22 academic year, each public school counselor was responsible for overseeing 405 [...]
Factors in the Admission Decision
For the Fall 2023 admission cycle, NACAC member four-year colleges reported that the most [...]
UPDATED – Selectivity: Acceptance Rates at 4-Year Colleges
In fall 2022, four-year, not-for-profit colleges accepted 73 percent of applications from first-year students, [...]
Trends in Yield Rates at Four-Year Colleges
In fall 2022, the average yield rate for four-year not-for-profit colleges was 30 percent. [...]
Additional Research and Reports
The Latest College Admission Counseling Trends You Need to Know Presentation
The last few years have resulted in sweeping changes to the college admission counseling landscape. [...]
Elevate Equity report offers challenges and opportunities to evolve admission practices
By Rachel Williams, NACAC Communications Arlington, VA (October 17, 2023) [...]
The Counselor Perspective
Made in collaboration with EAB, this report offers perspectives from high school counselors who [...]
NACAC College Admission Process Survey
With student viewpoints largely left out of the national conversation on the college admission process, [...]
Step by Step: College Awareness and Planning for Families, Counselors and Communities
NACAC has combined the Guiding the Way to Higher Education: Step-by-Step to College Workshops for [...]
Best Practices For Supporting Student Athletes: A Resource For College Admission Professionals GalleryBest Practices For Supporting Student Athletes: A Resource For College Admission Professionals
College Advising, For Admission Professionals, For Counseling Professionals, Research and Reports, Student Athletes
Best Practices For Supporting Student Athletes: A Resource For College Admission Professionals
Safeguarding student rights and promoting equal access to education are values embraced by members [...]
Trusted Sources: Improving School Profiles
School profiles are an important tool in the college admission process. They allow secondary [...]
School Profiles – Member Examples
In response to a motion at the 2017 Assembly, NACAC has collected publicly-available links [...]
Best Practices for Developing a School Profile
As NACAC research has indicated for more than a decade, postsecondary institutions factor variations [...]